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Thursday, 14 June 2012

Endless Expectations



In economics I had learnt about "never ending human wants". But after entering the advertising sector, I have realized the main reason behind these “never ending human wants” is “the endless human expectations and desires”. These rising expectations and booming human desires sparks up the Human wants. And we advertisers spark the human expectations in order to convert it into wants and desires, to boost up the sales of the various products.

Understood anything?? No.. ok in simple words…

Our endless expectations make us want or expect more and more from one particular thing which we own or possess.

That is the reason why MOBILE INDUSTRY took such a great evolutional leap in just 2 decades.

First it was just a phone which was mobile. But now it’s a radio, music system, computer, tool to send or receive wireless massages or e-mails, web browsers, and lots more.
At every stage of human expectation, the mobile was evolved to satisfy our needs.

It’s not just in the case of Mobile. We tend to expect more and endlessly from people and relations too.

Now for instance;

First I just needed a maid to wash my utensils and keep house neat and tidy.

My previous maid was nice in her work, particular in time but very bad in attitude.

It is sort of a trend in Mumbai (God only knows when it all started) that the maids act like they are the special and rear species only alive. And the attitude they carry.. Ohh.. my.. Ghod!!!

On the very first day when I went to instruct her she in turn instructed me saying “Deko Madam! kit-kit nahi mangtay”.

And atlas I was introduced to “the attitude”. Yes, I did.

As it is difficult to find maids in Mumbai, I used the “let it go” policy to make things work between us and made a point that our attitudes won’t crash.

Actually, my basic motive for appointing her was satisfied that she use to keep the house clean but the only thing went wrong was “my expectations” towards her. I expected from her to clean the house as per my accord. Obviously it’s my house I know the best where things have to be kept and how they have to be place. And more than that I expected at list tiny little politeness, respect from her.

But the day came, she crossed over the limits of my patients and I showed her what the attitude is;

The reason was simple.

I had always requested her not to use the Kitchen napkins to clean the kitchen platform. Then I started reminding her not to do so. Later on I started ordering her what she was supposed to do.But it was as if she was continuously turning a deaf ear towards me or sometimes blind eye towards me. And at last the day arrived, when I warned (or you can say I yelled at her) saying “Pleeeaassseee, let me know, have you decided not to obey a single word I tell you? Or should I look for options instead of you”

And alas that she left.

After the nightmare of two days, I found another maid. I was so relieved that I dint even bargained with her. On her face I offer her a salary of 1000 (similar to that of my previous maid) moreover I was in an awful hurry to reach office so I dint even mentioned to her about the type of work she was suppose to do.
The whole week went smoothly. The new maid is very particular and tidy about her chores. The entire week I was in the state of Euphoria. But, my expectations grew with her perfections; Perfection about her arrival times. As discussed she was suppose to come by 7:00 am but she arrives randomly often, sometimes at 7:15 / 7:30 / 7: 40 or even sometimes at 8:00 or 8:15. And this is obviously unexpected for me. But now I’m compromising; compromising not only with the new maid, but also with my other endless expectations, which have trapped me in the emotional turmoil and anxiety.


But when I look at the positive aspect of a thing or person towards whom I start building these endless expectations, the picture seems entirely different. And my expectations merely appear stupid.

And, yes, I realized how stupid I am to forget that people can’t evolve as per our expectations but they indeed change and they no more stay the same person as they were before whom we had met or we have liked or acquainted.

Yes I have realized, but though I wonder;

Why do I still expect???

Why do I try to change the normal thing as per my wish???

Why do I still complain.. complain and complain???

Is it because I'm a human? Or
Is it because I'm selfish???...
……unhhh might be I am both

Or Might be I belong to a selfish race called “Human being” 
Or I'm just normal and I'm just "being a Human". A human who just expects.. expects and expects..

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